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#HEPCURED 2025 campaign highlights | Slideshow scroll-down

#HEPCURED 2025 campaign highlights | Slideshow scroll-down
 
 
 

As part of Hepatitis Awareness Week leading into World Hepatitis Day on July 28th, Hepatitis NSW launches our annually-run hep C campaign throughout the month with NSW-wide advertising across multiple platforms and settings.

#HEPCURED is promoting the message that curing your hep C has never been more effective — the new treatment is a game changer: Get out, get tested, get cured and live your best life.

Scroll down to see selected HEPCURED events where Hep NSW partnered and collaborated with health services to promote this message wherever hep C testing and treatment was being provided to communities across NSW.

Photo: Easy Script Compounding Pharmacy, St Marys NSW (17 July)

Staff from Nepean Blue Mountains Local Health District were joined with NUAA and HepNSW peers, Darren and Jimmi (pictured above) with Jade, for two pharmacy outreach pop-ups in St Marys and Wallerawang Advantage Pharmacy. Hep C dried-blood spot testing was provided to a total of 39 people accessing OTP services across 4 sites, where HEPCURED merch given away. An excellent kick-off for Hep Awareness Week activities! There was great community feedback from various participants who expressed how the interactions from peer workers explained the process well in a reassuring way that understood their situations.

Photo: Mary Mac’s Place, Woy Woy, Central Coast NSW (22 July)

Staff from Central Coast Local Health District were coordinated by Alejandro for Hepatitis Awareness Week events including the provision of outreach community hep C testing at Mary Mac’s Place, Woy Woy. Hep NSW Peer worker Kiah was there to assist.

Photos: St Benedict’s Community Centre and Killard Centre staff, Queanbeyan (21 July)

The HEPCURED Mobile Billboard truck was out at St Benedict’s Community Centre, where Hep NSW staff collaborated with outreach nurses — Chris, Amber, Fiona and Health Promotion Program Coordinator Kevin — for hep C dried-blood spot testing offered at the neighbourhood hub where clients drop-in for breakfast and lunch.

Photo: Goulburn Community Centre, Southern NSW (22 July)

At Goulburn Community Centre, Brett and Shreejana (CNC) provided hep C testing and fibroscans for the for clients of the Opioid Treatment Program (OTP) with engagement support from Liam (HepNSW Peer Program Coordinator). A big community barbeque was offered for Goulburn Hospital staff and clients from nearby WHOS Southern NSW (Mandala House).

Photos: HEPCURED tours the Murrumbidgee in Wagga, Leeton, Griffith, Naranderra (23-25 July)

The HEPCURED Billboard truck took a 3-day tour of Murrumbidgee Local Health District where hep C awareness health promotion events were organised by Lauren (HARP Manager) and Kate (Hep C clinical nurse); and where community engagement was supported with NUAA and HepNSW Peer workers. Locations include: Wagga Base Hospital, Griffith Community Mental Health and Drug Alcohol clinic, Griffith Base Hospital, Leeton District Hospital and Narrandera District Hospital.

Photo: South Street Clinic, St George Hospital, Kogarah, Sydney (23 July)

Staff from the St George Drug and Alcohol Service, including Ellie, Sophie and Ellie, and HepNSW Peer worker Will pose with the #HEPCURED Billboard, which was parked directly in front of their clinic where a Hep C Awareness Day morning tea for clients took place and the hepatitis treatment nurse was available to talk to people and offer hep C point-of-care testing and fibroscan.

Photos: Two HEPCURED Billboard trucks touring Sydney metro and Regional NSW

Spot the #HEPCURED advertising travelling around two billboard trucks in Metro Sydney and Regional NSW promoting the message in and around Hepatitis Awareness Week that hep C treatment is a gamechanger. A shout out of appreciation to Ben, driver from Streetfighter Media who drove an epic tour of 3,500+ kilometres around Regional NSW, meeting and greeting the people and snapping the postcards of the Billboard truck. Ben feels privileged to have been amongst all of the peers and healthcare workers that he met on the two weeks, “From Wagga Wagga to Lismore and so many stops in between, the July weather may have been chilly and blustery, but the reception from team hep C was always warm and welcoming.” 

Photos: Two-day hep C clinic outreach at Redfern Park, Sydney (22 and 23 July)

In the heart of Redfern with the Sydney Local Health District’s Mobile Health Clinic van parked side-by-side with the HEPCURED Billboard truck, hep C point-of-care testing was offered to community members. This big operational 2-day event was led by SLHD Population Health services with Team Lead Athena, point-of-care lead Sophie and clinical lead Sue (CNC Harm Reduction) — also joined by staff from Redfern NSP, NUAA, and Hep NSW peer workers and staff. Over 160 tests were offered to community over the two days.

Photos: KRC clinic outreach at Wayside Chapel, Potts Point (23 July) and The Hub @ Lexo, Maroubra, Sydney (29 July)

KRC staff, Gemma, Ruby and Nina, held various hep C outreach events throughout the fortnight, collaborating with HepNSW and NUAA Peer workers. This included the hep C dried-blood spot testing at community centres Wayside Chapel (Potts Point), The Hub @ Lexo (Maroubra), Northcott Community Hub (Surry Hills) and Mission Australia (Surry Hills). At KRC Darlinghurst and KRC South (Carringbar), a fortnight of their HEPFEST (hep C awareness program) delivered health promotion of their hep C, NSP and nalaxone services.

Photos: Blacktown Hospital, Sydney (29 July)

Western Sydney HIV and Related Programs (HARP), Gastroenterology & Hepatology at Blacktown Hospital, Western Sydney Sexual Health Centre, the Needle and Syringe Program (NSP) collaborated Hepatitis NSW to bring the HEPCURED mobile mural to Blacktown Hospital. The team hosted a health promotion stall raising awareness about hepatitis and liver health resources for healthcare workers. Free Dried Blood Spot (DBS) testing was also offered, with support from HepNSW Peer Worker Will.

Photos: Bankstown-Lidcombe Hospital, Sydney (29 July)

Clinical Nurse Consultant Hepatology, Sarah, held an education stall at Bankstown-Lidcombe Hospital foyer for patients and staff with merchandise giveaways handed out with a spin-the-wheel quiz. Fibroscan clinics were booked for individual patients throughout the week.

Photos: The Winsome & Lismore Soup Kitchen, Lismore (28 July)

Hep C testing and merch giveaways were offered to community clients of The Winsome & Lismore Soup Kitchen by the outreach team led by Kate (Nurse Unit Manager, Northern NSW Liver Clinics), including Health Promotion Officer Shannon staff, and Hep NSW Peer worker, Misha.

Photo: Pete’s Place Coffs Harbour, Mid North Coast NSW (29 July)
Photo: Adele House, Bucca, Mid North Coast NSW (29 July)

Harm Reduction Officer of the Coffs-Clarence Needle & Syringe Program, Courtney Priestley held the weekly hep C in-house service (dried-blood spot testing and the offering of Work Development Orders) at Pete’s Place Coffs Harbour — a shelter which sees close to 100+ people drop-in daily for a variety of services including meals, laundry, and numerous welfare services. The hep C service was aided by HepNSW Peer worker, Earl. They are joined here with Manager Gai, and team leader George; Healthy North Coast GP, Nichola; and Sue, nurse from Frankly Healthcare. The tour continued in the afternoon at Adele House, where a monthly hep C clinic is run in-house by Alex CNC, at this leading residential rehabilitation centre offering a holistic recovery program. Both Pete’s Place and Adele House are managed by St Vincent de Paul Society NSW (Vinnies).

Photo: Kempsey Drug and Alcohol Service, Mid North Coast NSW (30 July)
Photo: Durri Aboriginal Corporation Medical Service, Kempsey, Mid North Coast NSW (30 July)

CNC Hepatology Alex of the Mid North Coast Liver Clinic and Drug and Alcohol Services, and Shane (Harm Minimisation at Kempsey NSP) provided hep C dried-blood spot testing and fibroscans for clients of the Opioid Treatment Program (OTP) at Kempsey Drug and Alcohol clinic — with the client engagement supported by HepNSW Peer worker, Chrissie. They are joined by Tenealle and Simone (Durri Aboriginal Medical Service); Susan and Ann Maree (NUM); Ben (NSW Health consumer rep); Maia and Saysana (HepNSW). Later that afternoon, HepNSW staff visited Durri Aboriginal Corporation Medical Service to meet with Program Manager, Paula and their team. Durri is on the traditional land of the Dunghutti people.

Photo: Port Macquarie Community Health Centre, Mid North Coast NSW (31 July)
Photo: Werin Aboriginal Medical Service, Port Macquarie, Mid North Coast NSW (31 July)

CNC Hepatology Alex of the Mid North Coast Liver Clinic and Drug and Alcohol Services, and Shane (Harm Minimisation at Kempsey NSP) provided hep C dried-blood spot testing and fibroscans for clients of the Opioid Treatment Program (OTP) at Port Macquarie Drug and Alcohol clinic. They are joined by Olivia (student nurse), Rebecca (NUM), Ben (NSW Health consumer rep), Maia (HepNSW Aboriginal Project Officer) and Cath RN. Later that afternoon, HepNSW staff visited Werin Aboriginal Corporation to meet with Program Managers Nathan and Whitney, Practice Manager Michelle and their team.

Photo: Macarthur Gateway Resource Services, Campbelltown, Sydney (31 July)

Rummana of South Western Sydney Local Health District led a team from their Health Promotion Service, and joined by HepNSW and NUAA peer workers who collectively provided hep C dried-blood spot testing at a community barbeque event at Macarthur Gateway, Campbelltown. The event was hosted with various services, including Neami National and Mission Australia.

Photo: South Coast Correctional Centre, Nowra (13 August)

Gary and Alan of Justice Health NSW’s Harm Reduction team collaborated with Hep NSW for a lively patient education event on hep C prevention at South Coast Correctional Centre in Nowra. A highlight was the interactive quiz on using Fincol to disinfect personal items – sparking plenty of real-world conversations. More than 80 patients took part, walking away with prizes including beanies, water bottles, and the ever-popular cappuccino sachets. The day was made even better with the support of the Public Health nurses, who ran an open clinic and saw over 20 patients for hep C testing, blood pressure checks, and other primary care needs.

Photos: #HEPCURED panels are featured on NSW Regional buses throughout July (above). Billboard advertising in selected Sydney train stations (middle). Street posters and washroom poster advertising promotes the message, placed within proximity to Health Service hubs across NSW (below).

#HEPCURED advertising placements appeared far and wide in NSW:  As posters in washrooms and plastered in the streets in placements within proximity to NSPs and health service hubs; on bus panels driving from depots across Regional NSW; on billboards at selected Sydney train stations; and as a social media campaign via Meta (Facebook; Instagram) and Youtube.

Photo: Hepatitis Infoline, Sydney Head Quarters

Hepatitis Infoline Coordinator, Susanne, is an integral voice to the service who notes, “The #HEPCURED campaign brings numerous calls form community who are seeking pathways to treatment and support services; as well as, services wanting to to be listed on our Hepatitis Service Directory.”

Photos: HEPCURED vehicle decal + vending machine wrap at Nepean Blue Mountains region
Photo: HEPCURED merchandise was made available and distributed to all NSW Local Health Districts

Hep NSW can assist with #HEPCURED branding, seen here with an example from the Nepean Hospital where vehicle decals were organised for their NSP clinic van and also wraps for their fitpack vending machines. #HEPCURED merchandise (pull-up banners; work polos and lanyards for health promotion staff; Game Changer branded caps, beanies, first aid kits, torches, water bottles) were distributed to services across NSW to incentivise community and clinical engagement.

See the full itinerary of #HEPCURED NSW touring in 2025 >>> CLICK HERE

For more information about #HEPCURED >>> CLICK HERE

FOR FURTHER ENQUIRIES regarding how your health service could partner with the #HEPCURED campaign, please contact:  Saysana Sirimanotham — Hep NSW Campaigns Project Officer — ssirimanotham@hep.org.au

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